Posts Tagged ‘the social scoop’
6 Steps To Building A Massive Audience With Content
Creating and curating the best quality content on a consistent basis, that is timely and relevant for your audience, is the first step towards successful content marketing. From there, you can build a significant audience over time, make appropriate offers, and generate revenue. It sounds a lot easier than it is! Fortunately, there’s a formula you…
Read MoreTop Ten Questions: How To Create The Perfect Social Media Marketing Mix
By the year 2020, more than 85 percent of all buyer-seller interaction will occur online. And not just online, but through video and social media. This is huge! It’s crucial to the success of your business that you stay on top of the ever-changing social media landscape, particularly on Facebook. By 2020, only 15% of…
Read More24 Highly Useful Facebook Marketing Features, Tips and Tactics
Facebook’s big news this week is the introduction of an interactive feature called Instant Articles. Currently launching with just nine major media partners, this feature is bound to see significant growth with more publishers coming on board to create fast-loading, highly visual, experiential articles. (My favorite part about this announcement is the fact that publishers…
Read More10 Awesome Instagram Posts To Boost Your Business
I’m always raving about Facebook (especially with the exciting news lately!). However, for this week’s issue of The Social Scoop, I thought I’d put the spotlight on a different platform: INSTAGRAM! Instagram is one of the fastest growing social networks this year, with over 300 Million monthly active users. (Yes, it’s owned by Facebook!) At…
Read MoreFacebook Is More Small Business-Friendly Than You Thought
Facebook’s latest efforts to support the education and empowerment of small- and medium- size businesses is a series of LIVE events around the U.S. called the 2015 Boost Your Business Program, just announced this week. There are over 40 million active small business Pages on Facebook and the company is more committed than ever to helping…
Read More3 Facebook News Feed Changes: What Marketers Need To Know
Three more Facebook changes to get our arms around this week! Facebook is constantly fine-tuning the super-complex algorithm that determines the highly customized and personalized mix of content displayed in News Feeds. Each of the 1.44 Billion users sees a unique version of News Feed — it’s mind-boggling, right? The latest News Feed tweaks may also…
Read MoreSocial Media Simplified: 8 Types and How Each Can Benefit Your Business
If you’ve ever struggled to properly explain social media to non-users, or even the C-suite of companies, you’re bound to enjoy our featured article this week from our friends at HootSuite. The definition of social media is in a state of constant flux. Popular social relationship platform with 10 million users, HootSuite, says one of their favorite…
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