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100+ Brilliant Insights From Social Media Marketing World 2015 #SMMW15

100+ Brilliant SMMW Insights

The world’s top marketing experts shared excellent educational content at the recent Social Media Marketing World mega conference in sunny San Diego, California with 2,200 attendees from all corners of the world! This is the third annual event of its kind and I’m honored to have presented at all three events. This year, I lead not one but two Facebook…

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How To Double Your Twitter Followers In 5 Minutes A Day: The Social Scoop Issue 135

Double Your Twitter Followers in 5 Minutes A Day

Proactively growing your Twitter follower base has so many strategic advantages for your business. It won’t happen overnight, but it will happen over time with the right steps. This week’s top article includes an awesome infographic filled with practical, actionable tips for building your audience on Twitter. Check out the infographic embedded below and also broken…

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Facebook Launches ‘Facebook Offers’ For Businesses

Facebook Offers - Marsh Engle Claimed Macy's

A few select brands on Facebook are currently running tests of a new Facebook product for businesses called “Offers.” The most recent Offer, which generated a fair amount of buzz in the past week, was posted by Macy’s. Macy’s first posted the Offer on Thursday, February 23rd at 7:11am Pacific with an expiration date of…

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5 Ways To Record Videos For Your Social Media Marketing

Social Media Video Marketing

No amount of sophisticated technology will ever take the place of connecting live, in person. When we’re with someone in person, we can feel their energy, watch their body language, and look into their eyes. When it comes to technology, though, the next best thing to connecting with people in person is… VIDEO! With video,…

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Should You Merge Your Facebook Place Page and Business Page?

Facebook: Unmerge Place Page and Business Page

Facebook launched many great new products this year, not least of which was Facebook Places – which went live on August 18, 2010. Facebook Places is a terrific product for both local businesses and Facebook users alike, especially since the launch of Deals. When a Facebook user checks in to a location using their iPhone,…

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Facebook Phonebook – How Safe Is Your Cell Number?

Facebook_Phonebook–How_Safe_Is_Your_Cell_Number

For some time, the “Facebook Phonebook” feature has caused quite a bit of confusion (and, in some cases, panic!). A viral message has been going around alerting friends that there is a security threat, when in fact, the Facebook Phonebook is a feature that every user on Facebook gets as part of our personal profile.…

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