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3 Major Facebook Announcements, How Facebook Video Ad Watch Times Vary & More: The Social Scoop 1/20/18

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Wow, it’s been quite a whirlwind of activity lately! In the first three weeks of the year,  Facebook and company CEO, Mark Zuckerberg made three big announcements. What does it all mean? (Hint: it’s all about Facebook becoming a major player in the digital streaming TV industry.) I discuss the collective impact of these three Facebook announcements on my Page. Here’s…

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9 Tips for Better Facebook Video Ads

This article was originally published on Social  Media Examiner. Are you creating video ads for Facebook? Wondering how you can make stronger video ads? Whether you’re working with promoted video posts or videos uploaded as ads, paying attention to the details can improve the impact of your content. In this article, you’ll discover nine ways…

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14 Ways To Get More Facebook Shares [INFOGRAPHIC]

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Share is to Facebook as retweet is to Twitter. It’s all about how VIRAL you can get your fan page wall posts. Of course, you want plenty comments and likes on each post — this activity certainly helps boost your post visibility in the news feed of your fans. But, if you can craft the…

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Facebook Launches ‘Facebook Offers’ For Businesses

Facebook Offers - Marsh Engle Claimed Macy's

A few select brands on Facebook are currently running tests of a new Facebook product for businesses called “Offers.” The most recent Offer, which generated a fair amount of buzz in the past week, was posted by Macy’s. Macy’s first posted the Offer on Thursday, February 23rd at 7:11am Pacific with an expiration date of…

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