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Facebook’s New 2-Link Limit: 15 Smart Ways to Keep Driving Traffic

facebook's 2 link limit - 15 ways to keep driving traffic

Facebook has been restricting the reach of posts containing links for years… maybe a decade+, right? Then, sometime in the last year, suddenly users started noticing that any links posted in the comments on other people’s posts were not active. Fair enough, this would cut down on spam links on your post comments, too. But…

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Facebook Marketing in an AI World

I recently hosted a free online training – Facebook Marketing in an AI World – which was an expanded version of the presentation I gave at the annual Social Media Marketing World conference on February 20 this year. The following is a summary with key takeaways. And, you can watch the full replay here, embedded…

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Using Hashtags On Facebook Can Help Increase Your Organic Reach

Facebook Hashtags 2021 Mari Smith

Facebook started pushing the use of hashtags in posts in July 2020, literally in a notification stating that by adding hashtags, you can improve your reach. Finally! The Facebook Hashtag Definitive Guide: What Marketers Need To Know Jump to each section with the links below, or just read ‘n’ scroll! Post privacy: who can see…

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Boost Your Videos on Facebook and Instagram With This App

mari smith Facebook and Boost Your Video #BYV21

Video on Facebook gets the best reach and engagement. If you don’t find this to be the case for your own Facebook business page, I challenge you that you’re not using the right strategy! For years, Facebook CEO, Mark Zuckerberg, has been telling investors of a strategy to transform his company into a “video first”…

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How To Get The Most From Your Facebook Live Videos

If you want to get your audience’s attention on Facebook, you know that you need to use video and Facebook Live video is the best! We dug into BuzzSumo’s review of 777 million Facebook posts and found that Facebook Live video dominates all other post types when it comes to engagement. The impact of Facebook Live…

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