Posts Tagged ‘Facebook for Business’
Video Tools for The Camera Shy, Facebook Ad Landing Pages & More: The Social Scoop 4/17/17
It’s almost time for Facebook’s annual F8 Developer Conference taking place on April 18th and 19th in San Jose, California with 4,000 attendees. You can register to watch the F8 keynotes streaming live online here. Plus, this year, Facebook introduced live in-person meetups around the world (I believe all RSVPs are closed now, but good to know…
Read MoreTwo-Person Facebook Live, The Effect of Facebook Ad Campaigns & More: The Social Scoop 4/10/17
Greetings from Dublin, Ireland! I just enjoyed a wonderful week with my family in Scotland. Then, this morning, I hopped over to Ireland to keynote at the Social Media Summit here. Whee!! Of course, this has been a ‘working vacation’ and I’ve been tuning in to all the latest Facebook updates. NEW: Two-person Facebook Live!…
Read MoreHow to Use Facebook Ad Targeting, Split Testing & More: The Social Scoop 4/3/17
As usual, just one week goes by and there are a ton of new Facebook features and changes. I attended a ‘News On Facebook’ event in San Diego, California last Thursday as part of the Facebook Journalism Project. It was well worth investing a day to learn directly from the Facebook team; they rolled out…
Read MoreStudy: Facebook Native Videos Perform Better, Content First Marketing and More: The Social Scoop 3/17/17
Greetings! I just shared this amazing compilation of the latest Facebook Live & Video Streaming Stats & Facts on my Facebook Page, including: Facebook users gaze 5x longer at video content than static content 90% of Facebook viewers think video quality is the most important aspect of Facebook Live videos. 85% of Facebook videos are…
Read MoreHandling Negative Facebook Reviews, Paid Lead Campaign Ideas and More: The Social Scoop 3/15/17
Greetings, First, a quick announcement: If you’re coming to Social Media Marketing World 2017 with 3,000 attendees (and/or you live in the So.Cal. area!)… come join me the day after for a fabulous half-day event with a small group (35 max!): Facebook Business Briefing & Brunch with Mari Smith & Friends – March 25th, San Diego, CA.…
Read MoreEmail Marketing is Making a Comeback, Facebook Marketing KPI’s & More: The Social Scoop 3/4/17
Have you tried the new multiple photo/video posts on Instagram? I’m seeing some cool and creative uses of this clever new feature. It’s a carousel type of post, the same as on Facebook. You can use this type of post for organic (great for testing!), and then convert to an ad. Carousel posts can showcase…
Read MoreMonetize Your Facebook Videos, 45 Facebook Tips, Facebook Groups & More: The Social Scoop 2/24/17
BIG news from Facebook this week — the company is starting to roll out VIDEO MONETIZATION! That means YOU can make money from video ads placed in your own videos (uploaded videos + Live broadcasts). It’s a limited roll out for now, but will become more widespread fairly quickly. Facebook just announced this: All eligible…
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