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Facebook Apps for Marketers: What You Need To Know

Facebook Workshop with Mari Smith, San Diego

As you may know, Facebook has 1.59 Billion active users. But, did you know? A whopping 90% of users access the platform via their mobile devices. This means businesses have to stay nimble with fast-loading content a la Instant Articles (coming to everyone on April 12th). And, this means you need to be able to manage your…

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How To Review and Edit Your Facebook App Permissions

How To Review & Edit Facebook App Settings

If you’ve ever downloaded and used a Facebook quiz app such as a personality test, friend comparison, most liked photos, most used words, etc., you may be unwittingly providing these app companies with a ton of your personal data. Some of this data may be used to guess your passwords, hack accounts, and even steal your…

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Facebook Timeline for Business Pages – 21 Key Points To Know

Facebook Timeline for Pages - Guide

If you have not yet converted your Facebook fan page over to the new Timeline design, your page will automatically convert on March 30th, 2012 which is coming up fast. This post covers the majority of basic settings and features you need to know. Even if you’ve upgraded, you’ll find some tips here! First, review…

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Coca-Cola Testing Facebook Timeline Brand Page?

Coca-Cola Facebook Timeline Brand Page

Facebook’s Timeline design for Pages is coming very soon! As mentioned in this post, rumor has it that Facebook will be announcing Timeline for Pages at the first ever Facebook Marketing Conference on February 29th in NYC. (The conference is invite-only, but save the date as the event will be livestreamed! Details here.) The buzz…

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5 Ways To Record Videos For Your Social Media Marketing

Social Media Video Marketing

No amount of sophisticated technology will ever take the place of connecting live, in person. When we’re with someone in person, we can feel their energy, watch their body language, and look into their eyes. When it comes to technology, though, the next best thing to connecting with people in person is… VIDEO! With video,…

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Quick Guide To The New Facebook Profile Layout [IMAGE]

New Facebook Profile Design

If you logged on to Facebook and discovered your profile is all wonky – fear not, it’s the new design! Facebook first made the upgrade optional on December 5th, but now all users are being automatically upgraded. The good news is everyone on Facebook is facing the same learning curve with the new design. The…

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