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#1. Interest Media.
Gone are the days where you would friend or follow someone on social media and then see their content in your feeds.
We're now officially in the 'interest media' era where all your social feeds are full of content the algorithms have decided may be of interest to you.
Facebook and Instagram calls this their 'AI-powered discovery engine.' Sometimes they get it spot on. Other times, it's just a massive psychological trick to get you to go down a million rabbit holes and become more and more addicted. 🫣
More than half the content you see in your feeds today is from people/accounts you do not follow. In fact, many social media users are choosing not to follow accounts these days. The feed comes to them.
There is a slight silver lining to this new algorithmically controlled feed. And that is when you create truly epic, compelling content now anything you publish could be the next viral hit... regardless of how many followers you have.
#2. Generative AI.
AI is baked into every app, platform and aspect of our working lives. This is only the very TIP of the iceberg.
Personally, I'm fascinated and excited about all the implications of AI.
BUT, I'm also here to challenge all of us about the mass of AI-produced content flooding our feeds. Is the name of the game really all about fire-hosing our audiences with even *more* content now?? Fake AI-created content is eroding trust!
In my upcoming masterclass, I'll share with you my own private thoughts on what it takes today to get away from 'content homogenization,' rise above the noise, and build even MORE TRUST and LOYALTY.
I'll reveal exactly how you can keep growing your business in an authentic way that resonates so deeply with your audience that they cannot wait to engage with you and to BUY from you!
Let's make 2026 a breakout year! It's time to REVAMP your social media marketing strategy!
💌 A Love Letter From Mari:
Dear Fellow Marketer,
Do you ever wish we could go back to the “good old days” of social media when reaching our audience actually felt simple?
You’re not the only one! I hear this every day:
If we as marketers are overwhelmed by the AI fakery, noise, and nonstop algorithm shifts… imagine how our audiences feel.
We’re being trained to binge-scroll vertical videos and AI-generated content, while the platforms chase views and ad dollars.
And somehow, in all that noise, our real human connection has been lost.
We’ve overcomplicated what it takes to market successfully today.
We’re spinning so many plates: chasing every trend, testing every shiny new tool, and doing mental gymnastics trying to appease Meta’s latest “discovery engine.”
And yes, AI can be an amazing assistant…
but it can’t replace your originality, your intuition, your human spark.
So, what if we could get back to the basics that actually work while embracing the best of what’s new?
Because here’s the good news:
➡️ Organic marketing is not dead.
In fact, as my long time industry friend and renowned social media expert Gary Vaynerchuk recently said:
"Organic social is the starting point for ALL marketing! I believe the people in the marketing industry are SO underestimating organic social that the delta is more extreme than you can imagine." ~ GaryVee
Let’s keep it simple.
Let’s focus on the fundamentals that have always driven results: clear messaging, authentic storytelling, and genuine connection.
No gimmicks.
No hacks.
No “AI slop.”
Just pure human-to-human marketing that builds real relationships and real revenue.
Can I be your guide?
Let’s go on a journey together. Let’s have deep, meaningful conversations.
Together, we’ll roll up our sleeves and rediscover how powerful organic social media can be. Especially when you know how to work with Meta’s algorithms instead of fighting them.
We’ll predominantly focus on Facebook and Instagram. And, you’ll also be able to apply some of the principles, strategies and tactics to your other social media platforms such as LinkedIn, Threads, TikTok, and YouTube.
A brand-new, 4-part live training program with me, Mari Smith, Premier Facebook Marketing Expert, often referred to as the “Queen of Facebook” (since 2007!)
How to Grow Your Business Authentically with a Human-Centered, AI-Smart Strategy
(…without spending money on ads, unless you really want to!)
4x packed, practical, highly educational classes.
Deep dives.
Lecture + Workshop + Q&A + Hot Seats + Group Coaching.
That’s it. 🩵
Simple. Practical. Powerful.
Sale Price $127 (Full Value $497)
Get results — or get your money back.
How To Grow Your Business Authentically with a Human-Centered, AI-Smart Strategy!
(...without spending money on ads, unless you really want to!)
4x Weekly LIVE Sessions starting Wednesday, November 12th, 2025 @ 12pm PT / 3pm ET
What you'll discover in this 4-part live online training:
Forget the guesswork and endless conflicting advice online! 😵💫
In my FBOMM7 program, you’ll finally get clear, source-tested answers to the questions that matter most for success this Holiday season and for 2026:
Clarity + Direction for 2026
What’s really happening inside Meta HQ? How are AI, discovery-engine feeds, and shifting algorithms reshaping organic marketing? We’ll pull back the curtain so you understand exactly where to focus for an epic Holiday Season and 2026. 💰
You’ll learn:
You’ll finish this class with crystal-clear priorities, confidence in your direction, and realistic expectations for organic reach in 2026.
Create Content People Love + Build the Community That Buys
Discover what types of posts, stories, and reels are driving real engagement today... and how to make your content unmistakably you!
We’ll cover:
Simple frameworks. Real conversations. Consistent visibility.
Turn Video Views into Real Relationships
Video now accounts for more than half of all time spent on Facebook. In this hands-on session, you’ll learn how to maximize your visibility through videos, livestreams, and short-form reels.
Highlights:
Leave with a repeatable video system that fits your comfort level and amplifies your reach fast.
Mari’s Proven AMPLIFY Process for Turning Content into Clients
Now it’s time to monetize your momentum. Learn exactly how to convert engagement into leads and sales... with or without paid ad campaigns!
Inside this final class:
You'll walk away with a clear, repeatable plan to grow your audience, leads, and revenue — authentically.
Focus On Leads & Sales
Whilst organic reach and engagement are still reasonable goals, you need to keep your eye on the prize.
And that is the outcomes that will drive your business growth:
You probably don't need me to tell you, but if you're spending all your time putzing around perfecting your Reels, that's time away from actually building your business. (Unless your sales are doing just fine and you absolutely love creating boatloads of amazing Reels!)
By the end of FBOMM 7, you’ll have a simplified, human-centered marketing system that blends AI assistive tools with timeless relationship marketing (my speciality for close to two decades!). This approach will provide you with the reach, relevance, and revenue you crave... without sacrificing your values or integrity. Now that's attractive!
Our Training Schedule
COME JOIN US!! You'll get all-new training and group coaching for Season 7!! 🥳
All classes will be held LIVE via Zoom Meeting at:
⏰ 12pm PST / 3pm EST / 8pm GMT / 7am+1 AEDT.
Replays + materials are made available same day for review or in case you can't attend live.
Plus, we have our active Facebook Group for extra support.
Please allow up to two hours for each of the four Training & Coaching Sessions. I teach for the first hour or so. Then we have optional Q&A, hot seats, and group coaching for the second hour.
Plus, you're invited to post your questions in our companion private Facebook Group at any time for plenty of support from your peers and my team.
- BONUS! The Authentic Social Media Audit
- BONUS! Content Marketing Checklist
- BONUS! 4 Tenets To Organic Marketing
FAST TRACK your social media marketing success with private mentoring with Mari!!
Invest in one of two rare opportunities to work 1-on-1 with the ‘Queen of Facebook!’
#1 PLATINUM VIP UPGRADE
Exclusive opportunity to work 1-on-1 with Mari Smith for this powerful deep dive. Amplify your social media marketing success with 2x private 90-minute Masterclasses. Bring your partner/team members if you wish! Includes FBOMM7 Gold.
We'll meet via Zoom at a mutually convenient time and go through your entire Facebook / Instagram / social media marketing plan. Plus, if it's of interest to you, I will also show you how to integrate your unique Human Design blueprint into your marketing strategy.
Amplify your results with personalized focus. Ideal for applying the FBOMM principles directly to your business, with Mari guiding you step-by-step.
Input your text in this area
#2 DIAMOND ACCELERATOR 90-DAY PROGRAM
Work closely with Mari for three transformational months! This is a 90-day deep partnership to elevate your business model, clarify your offers, and master human-centered marketing with Facebook, Instagram, AI and the Human Design System.
Meet solo or bring your team member(s).
You'll receive training and coaching specific to your needs in two jam-packed, deep dive sessions per month for three months. Plus, a full Human Design reading with profound insights woven throughout on how to align your unique genetic imprint for maximum success and wealth.
There is nothing like this program on the market today. Blending my 18+ years of expertise as one of the world's top social media thought leaders with 5 years of professional Human Design studies, now as an IHDS Certified Human Design Analyst.
~ ~ ~
Both upgrade options include full access to the main FBOMM7 program.
LIMITED to 3 spots only.
Choose from these 3 options:
Partner Closely with Mari
Reg. $497
$127
[or 2 payments of $67]
Special Offer
[or 2 monthly payments of $815]
Special Offer
$4,500
[or 3 monthly payments of $1,550]
In order to get the maximum value from this training program, we recommend that you have these basics in place, if at all possible:
FACEBOOK ORGANIC MARKETING MASTERCLASS with Mari Smith includes everything you need to know to take advantage of ALL that Facebook and Instagram offer for FREE. You'll be able to easily create awareness, generate leads and make more sales for your business without spending money on ads (unless you want to!). I'm certain that you'll be absolutely thrilled with the content you’ll learn in this course. But you be the judge…
Sign up today and go through the entire program totally RISK-FREE. If, after completing all sessions and applying the teachings from each lesson, you don’t feel fully satisfied, or you didn’t get value and see real results, simply contact my team and we’ll happily refund 100% of your money in FULL. No questions asked. You have my promise.
Sound fair? Come on board – let’s do this!
Multi-million dollar business: “If there’s anyone on the planet who can help you build a business using Facebook, it’s Mari Smith. Her early Facebook coaching was instrumental in helping Social Media Examiner become a multimillion dollar business. She studies the hidden gems of Facebook like no one else. She’s also the first person I call if I need Facebook advice (and let me tell you we speak often!).” —Michael Stelzner - Founder and CEO, Social Media Examiner
Often referred to as “the Queen of Facebook” since 2007, Mari Smith is widely known as the Premier Facebook Marketing Expert and a top Social Media Thought Leader. IBM named Mari as "one of seven women that are shaping digital marketing."
She is an in-demand keynote speaker, dynamic live webinar host, savvy corporate social media strategist and trainer, and author of The New Relationship Marketing.
Facebook (Meta) hired Mari to teach businesses throughout the U.S. how to use the platform, and to help create the company’s Blueprint certification programs. Over the years, Mari has traveled to Dublin, Ireland + London, England + Palo Alto, CA, USA to work directly with Facebook teams.
And, Mari’s passion project since late 2020 is deep, professional studies of the Human Design System. She integrates aspects of this profound body of knowledge into her social media marketing courses to help entrepreneurs and SMBs grow their businesses in a much more authentic, impactful, and successful way.
Mari is an IHDS (International Human Design School) Certified Living Your Design Guide and a Certified Professional Human Design Analyst. She has also studied with the BG5 Business Institute, the business application of Human Design and is almost complete with her final assignment as a Certified BG5 Career & Business Consultant.
Plus, Mari has also completed the 3.5-year Differentiation Degree Program at the IHDS with Dr. Andrea Reikl-Wolf, PhD and is currently working on completing her Diploma Thesis.
“...the preeminent Facebook expert. Even Facebook asks for her help.” - FORBES
“...one of seven women shaping digital marketing.”
- IBM
“Mari is a veritable engine of personal branding, a relationship marketing whiz, and the Pied Piper of the Online World.” - Fast Company
This program is in no way sponsored, endorsed, administered by or associated with Meta Platforms, Inc. or Facebook or Instagram. All logos and trademarks pertaining to Meta Platforms, Inc. are wholly owned by META PLATFORMS, Inc. and its affiliated companies. Mari Smith does not work for Meta or Facebook. Mari Smith is an independent contractor and CEO of Mari Smith International, Inc.
Content Authenticity Statement: Some parts (about 20%) of this web page were written with the help of ChatGPT. The rest manually by me, fingers on the keyboard. You're welcome to read my company's Generative AI Policy linked below.
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