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Facebook Pages – What’s the Buzz About?

By Mari Smith | November 17, 2007 |

The jury’s still out for me – how about you?

So far, I think Facebook Pages could well be a nifty feature for established businesses, bands, celebrities and the likes, as they can easily “migrate” their fan base over.

But, for the “small guy”, hm, I’m not so sure. Could FB Pages be used to actually build up a fan base?

I created a Page for my Facebook Fortunes online class. But then it just gets confusing – where should we put our attention? We have websites, blogs, microblogs, and Facebook Profiles, Groups and now Pages. Yikes – that’s overload!!

I’m also finding it tricky to navigate the whole Page system. I installed the Top Pages app recently which seems to help.

And, I added several pages to my collection. But, I have to confess, I’m not really paying much attention at all to the Updates. Oh, you did know that’s how they’re communicating with you? 🙂 Click on the down arrow next to Inbox – see the new feature they slipped in without you noticing?

To me, it’s just more data, data, data – my brain is swimming in TMI already. Hopefully, we’ll start to see some useful information filtering through real soon!

I like Jeremiah Owyang – check out his Page here. Jeremiah always has good stuff to say and share. I’m looking forward to hearing him keynote at the Web Community Forum Facebook Conference in Seattle on December 4th and 5th. I’ll be posting updates here for you to follow.

Mari Smith

Often referred to as “the Queen of Facebook,” Mari Smith is widely known as the Premier Facebook Marketing Expert and a top Social Media Thought Leader. Forbes describes Mari as, “… the preeminent Facebook expert. Even Facebook asks for her help.” IBM named Mari as one of seven women that are shaping digital marketing. Mari is an in-demand keynote speaker, corporate social media strategist, dynamic live webcast host, and popular brand ambassador. She is coauthor of Facebook Marketing: An Hour A Day, and author of The New Relationship Marketing.

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3 Comments

  1. Mark on December 7, 2007 at 5:44 am

    I’m sure about Pages! They have to be developed as conversational hubs/communities, and that’s not easy, it takes alot of time and effort. They’re new, we’ll get better at making Pages, as will Facebook, they’ll add features, etc.



  2. Jeremiah Owyang on November 21, 2007 at 6:10 am

    Looking forward to seeing you!



  3. Frank Abrams on November 17, 2007 at 8:49 am

    I’m not sure either about FB pages. The apps are wonky but lets have a bit of fun while we’re figuring it out. Enjoy some Sinatra tunes at this page. http://www.facebook.com/profile.php?id=18908857776



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