Facebook Fan Pages
Avoid These 15 Facebook Marketing Mistakes: The Social Scoop Issue 138
If there’s one thing we know for sure on Facebook, it’s change. Every week there’s a new feature or new app, some new trick to learn, or a new way to be more visible. Plus, many Page Admins continue to make several common mistakes that may be hindering their success. This week, we’re featuring not one, but…
Read More4 Visual Storytelling Tactics To Boost Your Facebook Engagement: The Social Scoop Issue 134
Visual posts – both photos and videos – get far better results than a text status update on Facebook. According to this week’s featured article from AdEspresso, posts with visuals result in 180 percent greater engagement. And, 93 percent of the most engaging Facebook posts are image posts! The blog version of this week’s edition…
Read MoreTop Five Facebook Updates and Marketing Tips: The Social Scoop Issue 132
As you know, there’s always something new to keep up with when it comes to managing your business presence on Facebook. In this week’s issue of The Social Scoop, for our #1 featured article, I’ve rounded up not one but FIVE Facebook-related articles pertaining to recent changes as well as suggestions for improving your results. In…
Read More5 Things Businesses Need To Know About Facebook’s New Save Feature [Updated]
Facebook recently introduced a new bookmarking feature, allowing users to save items for reading later. Facebook has been testing this feature for two years, since the company acqhired read-it-later startup Spool. Instead of hacks for saving content, such as taking screenshots on your iPhone or other mobile device, sharing content on your own wall to “me…
Read More10 Proven Ways To Improve Your Facebook Reach
Many Facebook fan page owners struggle to get more of their fans to see their posts in the news feed. On average, most Facebook page posts reach a mere 16% of fans in their news feed. However, the good news is that number could be much higher, like 47% or even more. But the bad…
Read MoreFacebook Relaxes Page Cover Image Rules: Use This Tool to Test 20% Rule
Facebook recently (quietly) changed its Page Guidelines around Cover Images. Previously, you could not have any price or purchase information, contact information, references to Facebook features, or calls to action. Now, you can. The main rule that remains in place for Cover Images is that you cannot exceed 20% text. Why is this? So that…
Read More14 Ways To Get More Facebook Shares [INFOGRAPHIC]
Share is to Facebook as retweet is to Twitter. It’s all about how VIRAL you can get your fan page wall posts. Of course, you want plenty comments and likes on each post — this activity certainly helps boost your post visibility in the news feed of your fans. But, if you can craft the…
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