Posts by Mari Smith
Top Five Facebook Updates and Marketing Tips: The Social Scoop Issue 132
As you know, there’s always something new to keep up with when it comes to managing your business presence on Facebook. In this week’s issue of The Social Scoop, for our #1 featured article, I’ve rounded up not one but FIVE Facebook-related articles pertaining to recent changes as well as suggestions for improving your results. In…
Read MoreSensible Social Media Checklist for Businesses: The Social Scoop Issue 131
Could you use a simple checklist for your social media activity? Look no further, I’ve found an awesome one for you! Check out this week’s top pick from The Social Scoop newsletter: a wonderful, colorful checklist/infographic from The Whole Brain Group [embedded below and you can also download a printable version here.] I’ve always been a fan of…
Read MoreWhy Newsletters Are The Future Of Online Media: The Social Scoop Issue 130
Hello world! Every week, for the past two-and-a-half years, I’ve published an email newsletter – called THE SOCIAL SCOOP. I include my top selections of “OPC” – that is, I curate other people’s content on social media marketing, business building, productivity and other related subjects, along with my own words of wisdom! I have my own…
Read MoreNew Year 2015: One-Word Theme of PARTNERSHIP
It’s that time of year to announce our one-word theme! Every January 1st, I love to pick just one word as an overarching theme for my professional and personal life that governs a lot of my goals and decisions throughout the year. I’ve done this practice for the past nine years and it’s always amazing…
Read More5 Things Businesses Need To Know About Facebook’s New Save Feature [Updated]
Facebook recently introduced a new bookmarking feature, allowing users to save items for reading later. Facebook has been testing this feature for two years, since the company acqhired read-it-later startup Spool. Instead of hacks for saving content, such as taking screenshots on your iPhone or other mobile device, sharing content on your own wall to “me…
Read MoreHow Facebook Calculates What Appears In Your News Feed
The problem with Facebook organic reach can be summed up in one single graphic: Only 6 percent of your fans are seeing your content in their news feed. The other 94 percent are not. Some sources indicate that organic reach may drop to 1-2 percent in the near future. Others say it’s destined to hit zero; it’s…
Read More9 Steps To Creating Engaging Content [INFOGRAPHIC]
[Guest blog post by Craig Silverman]: Great content can spark engagement, foster relationships and generate new leads. It can also help to establish you as a thought leader. Content is seemingly the gateway to a new world of success for every professional and business. You must have a plan in place that helps you to…
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